The RSPM is the UK’s only fully integrated retail supply and demand gravity model.  We use it to forecast consumer shopping patterns & spend, and the retail sales & profit performance of:

• town centres and shopping centres
• retail warehouses and parks
• outlet centres
• foodstores
• high street stores
• cinemas
• bowling centres
• health and fitness clubs

Similar models are available for Eire and Spain with other countries to follow.

For any type of retail centre, the RSPM allows us to model future performance by taking account of changes to:

• retail provision
• housing and population
• roads
• consumer expenditure

We can incorporate other influences such as tourism and university populations.  We usually forecast performance 3-5 years forward, incorporating the above changes.  We can report on the impact of changes upon all competing retail centres or retail units in the region.

The RSPM is the most detailed model of its type:

• the most complete record of retail locations (1.2 million)
• the finest geography.  We have created a grid of hexagonal geographic areas with
  each hexagon 500 metres across.  There are 1.4 million hexagons for the UK, versus 9,300 postal sectors

Click for more details on the RSPM.